Episode 163

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Published on:

13th Apr 2020

143: Leading With Empathy During Times of Uncertainty With Ralph Barsi

We are living in unprecedented times and uncharted waters. There is no better time than now to lead your sales conversations with empathy, kindness, sensitivity, and transparency. Ralph Barsi runs the global inside sales team at Tray.io and he joined us this week to share how his team has taken this opportunity to stop, recenter and get back to really caring about the person on the other side. This is an important discussion for salespeople to learn how to lead conversations with empathy and add value without being disingenuous.

In this episode, you’ll learn:

  • How to be empathetic and translate it into your messaging
  • How to add enough value in your sales conversations so you have a seat at the table
  • How salespeople can take on a leadership role while working from home
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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.