Episode 218

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Published on:

17th May 2021

218: Will Frattini On Sales Engagement Strategies To Accelerate Your Pipeline

Our guest this week is Will Frattini, Director of Sales at ZoomInfo. Will joins John to talk about sales engagement strategies, and why a good support system helps fuel growth. Will shares the mistakes he’s made along the way and also the successes. We succeed by helping others succeed.

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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.