Episode 83

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Published on:

17th Sep 2018

71: Negotiations and Procurement with Mark Raffan the Negotiations Ninja

Mark Raffan, the Negotiations Ninja joins me on Make It Happen Mondays to talk about the other side of negotiations - procurement. We extended this one to an hour because we were getting so into the conversation.

Topics we covered include.

What is procurement, how are they held accountable, and what are the different types of procurement.
Matching buyer roles to sales roles
Different categories of buyers
Sophisticated vs unsophisticated buyers
Getting over someone’s head
There is more than one close
Misconceptions about procurement
What happens when both parties stay silent for two minutes
Know your walkaway line

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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.