Episode 273

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Published on:

5th Sep 2022

Donald C. Kelly : Just Two Sales Guys Talking

As founder of The Sales Evangelist, consultant Donald C. Kelly “sells sales to salespeople.” When he sat down with John they declared the conversation “just two sales guys talking.” But it was more a crash course in selling with observations like: Showing genuine curiosity engages clients; get “yesses” along the way; an empowered consumer “will buy all day;” avoid “fake personalization” in outreach, people know; work hard to land government contracts “because government people don't like to switch.” … John agrees strongly with Donald’s advice to educate prospects instead of dazzling them, advising him to use analogies and “help it make sense to them in their world.”

 

Connect with Donald on LinkedIn:

https://www.linkedin.com/in/donaldckelly/

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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.