Episode 327

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Published on:

6th Sep 2023

Jason Zintak: Leveraging Data and AI to Engage Prospects at the Right Time

Jason Zintak, CEO of 6Sense, discusses the importance of leveraging data and AI in sales and marketing. He explains how 6Sense's product and ideal customer profile have evolved. He highlights the value of partnerships for GTM and the essential qualities of a sales leader. 

Elevate your sales game with the JB Sales Membership that includes monthly live training by John Barrows, interactive workshops, insightful AMAs, and unlimited access to our comprehensive on-demand library. Certifications included! Visit www.jbarrows.com and let’s Make It Happen together!

Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/

Connect with John on IG: https://www.instagram.com/johnmbarrows/

Check out John's Membership: bit.ly/JBMembership

Connect with Russell on LinkedIn: https://www.linkedin.com/in/russellbradleycook/

Visit the HubSpot Website: https://www.hubspot.com/

Connect with Jason on LinkedIn: https://www.linkedin.com/in/jasonzintak/

Check out the 6Sense website: https://6sense.com/

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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.