Episode 291

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Published on:

16th Jan 2023

Dr. Cindy McGovern: Sales is not just a career, it's a mindset

As a Wall Street Journal best-selling author, international speaker, and professional consultant with a PhD in communications, Dr. Cindy McGovern is known as the First Lady of Sales. In today’s episode, Dr. Cindy breaks down the misconceptions surrounding sales, discusses the right mindset for a successful sales career, and explains how to leverage sales skills in every aspect of life. Dr. Cindy and John even debate the relationship between sales, art, and science before discussing the reasons to be intentional about your own personal brand right now - even if you think you don’t have one.

Follow Dr. Cindy McGovern on LinkedIn:

https://www.linkedin.com/in/drcindy/

Learn more on her website:

https://drcindy.com/

Get her book Sell Yourself Here

Follow Sell Better: https://hubs.la/Q01BmcRc0

Become a member: https://hubs.la/Q01BmdsW0

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About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.