Episode 315

full
Published on:

26th Jun 2023

Tiffani Bova - Why the Customer Isn’t Really Always Right

Tiffani Bova is a bestselling author and keynote speaker, and she’s also a Growth and Innovation Evangelist at a top Customer Relationship Management software company. She has seen the tech industry evolve spectacularly over her nearly 30-year career, and she’s an expert in customer success and growth. In today’s episode, Tiffani and John discuss how the over-engineered sales processes designed to improve the customer experience can negatively impact employees. Tiffani provides helpful tips, statistics, and actionable advice that can help companies continue to grow and thrive while improving their employee satisfaction.

Are you looking to level up your Sales skills and stay relevant in the evolving world of AI?  Check out www.jbarrows.com and let's Make this Happen together!

Connect with John on LinkedIn:

https://www.linkedin.com/in/johnbarrows/

Connect with John on IG:

https://www.instagram.com/johnmbarrows/

Connect with Tiffani Bova on LinkedIn:

https://www.linkedin.com/in/tiffanibova/

Get Tiffani's new book:

The Experience Mindset: Changing the Way You Think About Growth

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Make It Happen Mondays - B2B Sales Talk with John Barrows

About the Podcast

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era. Drawing on 25+ years with Salesforce, LinkedIn, Google, and Amazon. Weekly tactics and guests to help you sell at a consistently high level.
John Barrows helps sales leaders decide whether to replace or rebuild their teams for the AI era, drawing on 25+ years working with Salesforce, LinkedIn, Google, and Amazon. He advises CROs and VPs of Sales on AI readiness, team structure, and go-to-market strategy. He trains sales teams on the fundamentals that drive consistent performance, with or without AI.